La implementación de la gestión estratégica y su impacto en el desempeño de las pymes del sector comercial de Ciudad Obregón, Sonora
- ,
- Beatriz Leyva Osuna
- Universidad Autonoma de Nuevo Leon,
- Instituto Tecnológico de Sonora
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Chapter in Book/Report/Conference proceeding
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Publication Information
Output type
Research Output:
Chapter in Book/Report/Conference proceeding
Chapter (peer-reviewed)
Peer-reviewOriginal language
SpanishPages from-to (Number of pages)
Pages 1-12 (12 pages)Publication milestones
- Published - 30/06/2018
Publication status
Published - 30/06/2018
Place of publication
MexicoEdition
1Volume
1Publisher
PearsonISBN (Print)
9786073243124ISBN (Electronic)
9786073243193Chapter Number
1Host publication title
Vinculación Estratégica en las OrganizacionesHost publication editors
- Klender Cortez Alejandro
- Arturo Tavizon