Analysis of academic tourism in Monterrey (México)

Despite its economic impact and projection of growth in the next years, research on acade­mic tourism is very scarce in Latin America. The present study examined the segment of international students who chose Monterrey, Mexico to purse a study abroad experience and the travel behavior during their stay in the country. Specifically, it identifies seven push factors that motivate students to seek educational experiences abroad and eleven pull factors that influence academic destina­tion choice. International students contribute significantly to the local tourism industry and suggestions are made to attract students from the Asia-Pacific region.