An approach to the CSR of European Companies Operating in Mexico

Florina Arredondo Trapero; Verónica del Carmen Maldonado de Lozada; Alfonso Ernesto Benito Fraile

An approach to the CSR of European Companies Operating in Mexico

Florina Arredondo Trapero, Verónica del Carmen Maldonado de Lozada, Alfonso Ernesto Benito Fraile

Departamento de Administración

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Abstract

Although there is not doubt of the importance of the efforts made by European companies en Mexico as part of their CSR agenda, it is necessary to question: Why are this projects chosen and not others? Was it the private interest what defined the issues of their CSR projects? Or where the CSR projects demanded by the society? The aim of this Chapter is to review the main CSR strategies of 6 Spanish companies in Mexico as part of the EUMFTA.

Original language	English
Title of host publication	Commercial Integration between the European Union and Mexico. Multidisciplinary Studies
Place of Publication	Frankfurt
Publisher	Verlag Peter Lang AG
Pages	219-242
ISBN (Print)	978-3631648315
Publication status	Published - 2013

All Science Journal Classification (ASJC) codes

Business, Management and Accounting (miscellaneous)

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abstract = "Although there is not doubt of the importance of the efforts made by European companies en Mexico as part of their CSR agenda, it is necessary to question: Why are this projects chosen and not others? Was it the private interest what defined the issues of their CSR projects? Or where the CSR projects demanded by the society? The aim of this Chapter is to review the main CSR strategies of 6 Spanish companies in Mexico as part of the EUMFTA.",

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An approach to the CSR of European Companies Operating in Mexico. / Arredondo Trapero, Florina; Maldonado de Lozada, Verónica del Carmen; Benito Fraile, Alfonso Ernesto.

Commercial Integration between the European Union and Mexico. Multidisciplinary Studies. Frankfurt : Verlag Peter Lang AG, 2013. p. 219-242.

Research output: Chapter in Book/Report/Conference proceeding › Chapter

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AU - Benito Fraile, Alfonso Ernesto

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EP - 242

BT - Commercial Integration between the European Union and Mexico. Multidisciplinary Studies

PB - Verlag Peter Lang AG

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